Our Approach

Innovation is not enough

There's no shortage of medical innovation. That's part of the problem: amazing healthcare innovations can get trapped in the lab where they were born. What's lacking is an effective way to get those innovations to market.

​

We do not view the innovation landscape as a collection of silo projects. Instead, we establish Innovation Portfolios that allow teams to deploy resources to the best possible results. This portfolio approach allows us to align investments with strategic goals.

​

For individual projects, we bring Design Thinking to medical innovation. We blend the market needs with the breakthrough innovations. Given the complexity of healthcare systems, the key is to design the right path to market for those innovations.